Leadership Group

We’re a digital experience agency that offers a unique blend of strategic consulting, creative thinking, and enterprise-level IT services across all channels, led by a highly talented, dedicated, and passionate executive management team.

Gary Eisenstein

Gary Eisenstein – Founder and President

Gary founded Falcon-Software in 1993 and currently serves as President and Principal Analyst. Gary also founded CMS-Connected in 2011 to bring industry insight into technologies, innovations, mergers, acquisitions, software platforms, products, and services through engaging interviews, compelling articles. Gary currently sits on the Executive Board of Directors of the BBB Vancouver Island and is a member of the Executive Mentor Program at the University of Victoria.

Heather MacFayden

Heather MacFayden – Vice President, Project Management Office

Heather has been instrumental in shaping the company’s hugely successful project production process. Heather leads Falcon’s project teams to develop and deploy some of the most complex enterprise-level WCM, eCommerce, and portal solutions with an unwavering customer-centric focus. Heather is also a Senior Analyst at CMS-Connected and has a BA in Psychology from Queen’s University.

Stephen Medve

Stephen Medve – Director of Client Development

Stephen has been with Falcon-Software since 2010 and currently serves as the Director of Client Development and as the company’s Senior Analyst. Stephen has a flair for providing deep insight and an extensive understanding of Content Management Systems, eCommerce, and Digital Experience Platforms, through a no-nonsense business strategy approach. Stephen also has a degree in Web Design, Development and Maintenance from Humber College, and a degree in Applied Multimedia, Technology, Design, and Strategy from the Southern Alberta Institute of Technology.

Mirko Freund

Mirko Freund – Director of Technology

Mirko has been with Falcon-Software since 2010 and serves as the Director of Technology and Senior Web Architect. Mirko architects and develops web-based solutions using cutting-edge platform technology and leads the Falcon-Software development teams. Previously, Mirko was the IT Team Lead and Software Architect at Proximity Technology GmbH and specialized in Microsoft technology. Mirko also has a Master’s Degree in Computer Science and Business Administration from the University of Hamburg.

Kristen Eisenstein

Kristen Eisenstein – Operations & Accounts Manager

Kristen has been with Falcon-Software since 2018 and serves as the Operations and HR Manager. Kristen has been a driving force in streamlining Falcon-Software’s overall efficiency in daily operations, finances, and Falcon’s human resource department. Kristen also works in administration and editing at CMS-Connected, a Falcon-Software subsidiary. Kristen’s prior experience includes special-needs program development and advocacy, commercial equipment leasing, and the installation coordination and training of business communications systems.


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